Hot Wheels Unleashed Design Battle Tasks Players With Designing a New Livery

Hot Wheels Unleashed Design Battle Tasks Players With Designing a New Livery

Matt Lorrigan

Mattel and Milestone have announced the Hot Wheels Unleashed Design Battle, challenging players to design a livery for the Hot Wheels Rodger Dodger.

Using Hot Wheels Unleashed's in-game Livery Editor, players can create their very own design for the classic Rodger Dodger. The entire challenge, including submission of your design, can be done in-game, between now and 14th February 2022. The winner will then be chosen by a judging panel of Mattel designers, and created as a real Hot Wheels die-cast model for release in December 2022.

Judging Panel

  • Ted Wu - Vice President and Global Head of Vehicle Design, Mattel
  • Bryan Benedict - Director of Product Design, Mattel
  • Dmitriy Shakhmatov - Manager of Product Design, Mattel
  • Jerry Thienprasiddhi - Principal Graphic Designer, Mattel

Players can find the full competition rules and FAQ here. And even if you don't consider yourself the creative type, you might want to check out Hot Wheels Unleashed regardless - we had a great time with it in our review.

  • So you do all the work for them and they profit from it? Sounds super fair
  • @Unger:
    But you get exposure! What else can an aspiring artist hope for? This might be the big break to get a job at Mattel, a design company or ... dare I dream ... the video game industry!!!
    Well, that seems to be all you can use it for. Using it for promoting yourself as a freelance graphic designer is already out of the question as this would be commercial use, IIRC.
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