Nordic Games Acquires THQ Name

24
Lee Bradley

Here’s an odd story. Nordic games has purchased the THQ name and intends to publish games on the label.

THQ went bust a couple of years ago and sold off the rights to many of its games, a few of which - including Darksiders - were snapped up by Nordic Games. But now they’ve gone a bit further.

Speaking to Polygon, Nordic Games’ general manager Klemens Kruezer said that the company has bought the THQ name and will start publishing new games under it, possibly starting with MX vs ATV.

“It was kind of surprise to some industry veterans and players that we were the winner of the auction of the THQ titles,” said Kruezer. “The challenging fact is nobody has ever heard about Nordic Games before [the THQ auction]. There were so many articles with the headlines ‘Who the fuck is Nordic Games?’ We said, okay they were right.

“We have seen an uplift in the name of Nordic Games, and what we have also done is we have made a second deal with THQ where we bought the THQ trademark.”

"We are small team," Kruezer added. "The expectations from outside regarding the IPs of THQ are really high. We see it everyday on our Facebook sites. If we post something new to a project the first comments are, ‘Oh, nice. But what about Darksiders 3?’

"This is where we need some more patience from the fans, because we want to be able to do it right. The owner of Nordic Games has given [interviews] where he has said that he doesn’t want to make a shitty sequel.”

Kruezer said that further announcements would be made at Gamescom in Germany this August.

Comments
24
  • I wonder if that's why the Darksiders & Red Faction Collections were delayed, because they want to have their *new* THQ stamp on them? Hope they hadn't already sent the inserts off to the printer...
  • Finally, somebody in the gaming industry who is willing to wait to put out quality titles. Not rush them out each year.
  • Also, I like it when company execs use "fuck" and "shit" when speaking to the press/public. Society needs more levity...
  • @1 Darksiders and Red Faction Collections have already been released awhile ago.
  • This should mean that the RF Trilogy will remain online for a while longer :).
  • I honestly think this is really smart. I mean really who is Nordic Games. I've been familiar with THQ for just about as long as I can remember but like he said prior to the THQ auction I'd never heard of Nordic Games. This should get people who maybe aren't as familiar with the THQ situation looking at games that they may not have otherwise which is good for business.
  • Personally I'm really excited that "Nordic Games" Is gonna use the "THQ tag, logo, brand, name, label etc..." for their future endeavors. The point is that I've been A huge THQ fan for a very long time, ever since "In The Hunt - (1995) PS1" and "Ghost In The Shell - (1997) PS1". I'm glad THQ will be brought back, maybe not by the same people but in way a great return.
  • so same as ATARI then...
  • Really smart of Nordic Games in doing this, seriously i have never heard or knew that company before, just i knew them when they bought the license/rights of Darksiders and Costume Quest, so buy the name of a very old and very well knew company, was a great idea It would be nice if other companies would do this too (I'm still miss the Atari and Midway names...)
  • Hopefully they will take their company serious. Aside from some of their good original games, THQ was also known for making crappy video games based on movies trying to get a couple bucks off it. Hopefully Nordic will avoid that.
  • This is all great but what about Darksiders 3?
  • @4: Is that in Europe? 'Cuz Amazon pushed back the preorder release date to September 30th in the States.
  • I hope this means that they're gonna put up the WWE games servers back up again.
  • @13, I'm guessing that's a joke? Unless you don't realize that 2K owns the WWE games now.
  • More Darksiders please.
  • Sooooo about Homefront servers...
  • This is a good move for Nordic... they're right in admitting that THQ has a more established feel. THQ released quite a lot of great games - it's the management that fucked up... All Nordic has to do is release quality games, not just by quantity and surely the THQ name can be restored in its former glory. I personally think they had this in mind a long time ago but opted to wait as acquiring the THQ name from the very start would mean taking over all its liabilities and debts... I'll be they just paid peanuts to own the THQ brand. Great strategy indeed...
  • ... about bringing back SEVERS from the old THQ era? Don't count on that. That would be a toxic move on Nordic's part... They bought the name BUT that doesn't mean they also took over the OLD operation... This is THQ2014 we're talking about here.
  • If this means we'll see a polished and high-quality DS3, then all is well in my book.
  • Interesting. I know the owner of Nordic Games, and I actually had no idea he had plans to move into games publishing, but he's a nice guy. Entrepreneur and investor down to his fingertips. Before they started to buy up rights to games and names they ran these "9.99 game stands" in supermarkets, which I believe they still do.
  • "Who the fuck is Nordic Games?" ... really? They might not be known on the console market, but on PC they're fairly well known - they took over JoWood when they went bust and hold the rights to many adventure game and the Gothic franchise. They also published Alan Wake in EU.
  • It really is a good marketing move for Nordic Games. Not as many people know about them, but MANY know the name THQ, even outside the gaming world. Smart move in buying ONLY the name, after acquiring the titles/franchises they wanted & not the whole company & all their debts.
  • Darksiders & Red Faction collections remastered on next gen. You have my money day 1 lol!
  • Well this is really interesting lol...
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